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城市自行车的转型

2015-09-24
城市自行车的转型
City Transformation by the Bicycle

9月23日-10月7日September 23rd to October 7th 
照片展览Photo Exhibition
宫门口西岔4号 No 4 Gongmenkou Xicha
 
 
In the past 13 years Beijing city and the society went through rapid changes. The bicycle initiated some of these transformations as it went from an unwanted, discarded object reminding of the past to a fashion piece, recently transforming further into a device to represent healthy lifestyle. 
在过去的13年,北京城市和社会发生了翻天覆地的变化:其中,城市自行车的变化尤为显著。从过去人们对自行车不需要、排斥,到现在把它看成是一种很酷很时尚的配件。最近几年,骑自行车更被看作是一种健康的生活方式。

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Ines Brunn first came to Beijing in 2001 on a business trip and discovered less people cycling than she had expected. From year to year the number of people using the bicycle in the urban life kept drastically reducing as Beijing went through its fast modernization. Bicycle lanes were turned into car lanes or car parking places and some of the remaining separations between the bicycle and the car lanes were removed to make more space for the cars. 
伊泉于2001年初次出差来到北京,她发现路上骑车的人比她想象的要少很多。随着北京现代化进程的快速跟进,在城市里使用自行车的人数大幅降低。自行车道被机动车道占据,或者被改造成停车场,自行车和机动车之间的间距被缩减乃至消失,只为给机动车提供更大的空间。

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Ines Brunn knew that once the infrastructure for the bicycle was removed it would never return even if the bicycle would see a revival in future years. So in 2006 she started working with non-profit organizations to promote the use of bicycles, in the beginning unfortunately with little impact. In 2007 Ines started a “cool” bicycle group riding colorful light weight and simplistic bicycles and saw that hipsters were interested, despite those kind of bicycles not being available in China. So Ines made a quick decision to quit her well-paid job and open a bicycle shop to enable the Chinese to get such cool bikes and through to this get more people cycling in the city. 
伊泉意识到,一旦自行车的基础设施被占据,即便在将来的几年,自行车可能会复兴,但是也回不到从前了。所以,从2006年开始,她开始为公益组织工作,推广自行车出行,虽然那时候的卓效甚微。在2007年,伊泉成立了一家“很酷”的自行车组织:大家都骑着轻便的彩车,构造简单,吸引了很多年轻潮人的眼球。但在当时的中国,没有地方可以买到这种自行车。因此,伊泉下定决心,辞去了她之前收入颇丰的工作,开了一家自行车商店,出售这种新型的酷炫的自行车,试图以这种方式让自行车重新走入人们的生活,带领更多的人在城市中使用自行车。
 
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Much faster than expected with the help of media these bicycles soon became a fashion accessory and it was suddenly socially acceptable again to ride a bicycle – or even more, it became a new trend! 
超出预期的是,通过广泛媒体的大幅报道,这种自行车很快成为了一种时尚单品。它如同一股旋风,在城市快速传播,成为了一种新的潮流。
 
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Ines Brunn has been working with organizations like the World Health Organization and the Royal Danish Embassy on promoting cycling for a healthier lifestyle. In 2015 the main focus is road safety, e.g. through putting up fences to separate the bicycle from the car lanes and in big intersections is using red paint to let the car traffic know how much space should be given to the cyclists. 
伊泉还与不同的国际组织,如世界卫生组织、丹麦王国大使馆等合作,推广骑行这种健康的生活方式。在2015年,关注的重点是道路安全,比如在机动车和自行车之间树立起栅栏,在一些大的十字路口,用红色的沥青标注出自行车道,让机动车驾驶者明确为骑车的人腾出一定的安全距离。

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Natooke  - natooke
2015-09-24
 
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